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IHG Hotels and Resorts has signed Theobalds Estate in Hertfordshire as the first UK property for its new premium brand, Noted Collection.
The hotel, owned by Surya Hotels, sits within 55 acres of parkland, and is expected to become a leading wellness destination once work completes. It is located 35 minutes from London Liverpool Street near Theobalds Grove.
The partly Grade-II listed building was home to King James I in the 17th Century. It will now undergo an extensive refurbishment to restore the property.
Updates include a new spa, gym, and wellness centre. The facility will offer hyperbaric oxygen therapy, reformer Pilates, and an outdoor spa garden.
A 25-metre outdoor heated pool will be renovated to include a restaurant and children’s play area. Air conditioning will be installed throughout the property.
Surya Hotels also signed voco Thatcher’s Hotel in Leatherhead as part of the deal. That property will also be refurbished before joining the voco portfolio.
IHG launched Noted Collection earlier this year. The brand aims to include more than 150 hotels globally over the next 10 years.
Vice president, development, Europe, IHG Hotels and Resorts Willemijn Geels said: “Signing the first Noted Collection by IHG hotel so soon after launch is a powerful early signal of the momentum we’re seeing for the brand – not only in our UK&I market but across Europe and our wider EMEAA region.
“Owners are increasingly looking for flexible conversion solutions that protect a hotel’s individual character while connecting to the global reach of IHG – and Theobalds Estate is a great example of that.”
Group CEO of Surya Hotels, Suki Dulai, added: “Theobalds Estate is a unique property with a strong sense of place, and we wanted a brand platform that would allow us to reveal that story, while benefiting from the strength of a global hospitality company like IHG Hotels & Resorts.
“Noted Collection by IHG offers the right balance – enabling us to uphold the individuality of the property while tapping into IHG’s global commercial engine and loyalty programme.”
IHG Hotels and Resorts has signed Theobalds Estate in Hertfordshire as the first UK property for its new premium brand, Noted Collection.
The hotel, owned by Surya Hotels, sits within 55 acres of parkland, and is expected to become a leading wellness destination once work completes. It is located 35 minutes from London Liverpool Street near Theobalds Grove.
The partly Grade-II listed building was home to King James I in the 17th Century. It will now undergo an extensive refurbishment to restore the property.
Updates include a new spa, gym, and wellness centre. The facility will offer hyperbaric oxygen therapy, reformer Pilates, and an outdoor spa garden.
A 25-metre outdoor heated pool will be renovated to include a restaurant and children’s play area. Air conditioning will be installed throughout the property.
Surya Hotels also signed voco Thatcher’s Hotel in Leatherhead as part of the deal. That property will also be refurbished before joining the voco portfolio.
IHG launched Noted Collection earlier this year. The brand aims to include more than 150 hotels globally over the next 10 years.
Vice president, development, Europe, IHG Hotels and Resorts Willemijn Geels said: “Signing the first Noted Collection by IHG hotel so soon after launch is a powerful early signal of the momentum we’re seeing for the brand – not only in our UK&I market but across Europe and our wider EMEAA region.
“Owners are increasingly looking for flexible conversion solutions that protect a hotel’s individual character while connecting to the global reach of IHG – and Theobalds Estate is a great example of that.”
Group CEO of Surya Hotels, Suki Dulai, added: “Theobalds Estate is a unique property with a strong sense of place, and we wanted a brand platform that would allow us to reveal that story, while benefiting from the strength of a global hospitality company like IHG Hotels & Resorts.
“Noted Collection by IHG offers the right balance – enabling us to uphold the individuality of the property while tapping into IHG’s global commercial engine and loyalty programme.”
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution
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