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The Zetter Group is set to expand its London portfolio with the opening of The Zetter Bloomsbury, a 68-bedroom townhouse hotel, in early 2026.
The Zetter Bloomsbury will occupy six interconnecting Georgian buildings on Montague Street, opposite the British Museum.
The property will include guest rooms ranging from compact to suite-style accommodation, a restaurant, bar, gym and outdoor terrace.
Interiors have been designed by James Thurstan Waterworth and draw on the area’s architectural and cultural heritage.
Public spaces will include The Parlour, a combined cocktail and coffee bar, and The Orangery, a dining room overlooking the garden.
The Bloomsbury opening follows the success of The Zetter Marylebone and The Zetter Clerkenwell, both known for their characterful design and personal service.
The group also operates Marrable’s Hotel in Farringdon.
Kevin Rockey, managing director of operations for Europe at The Zetter Group, said: “With The Zetter Bloomsbury, we’ve captured something essential about the neighbourhood’s creative and intellectual character, a design rooted in history yet refreshingly contemporary.”
The Zetter Group is set to expand its London portfolio with the opening of The Zetter Bloomsbury, a 68-bedroom townhouse hotel, in early 2026.
The Zetter Bloomsbury will occupy six interconnecting Georgian buildings on Montague Street, opposite the British Museum.
The property will include guest rooms ranging from compact to suite-style accommodation, a restaurant, bar, gym and outdoor terrace.
Interiors have been designed by James Thurstan Waterworth and draw on the area’s architectural and cultural heritage.
Public spaces will include The Parlour, a combined cocktail and coffee bar, and The Orangery, a dining room overlooking the garden.
The Bloomsbury opening follows the success of The Zetter Marylebone and The Zetter Clerkenwell, both known for their characterful design and personal service.
The group also operates Marrable’s Hotel in Farringdon.
Kevin Rockey, managing director of operations for Europe at The Zetter Group, said: “With The Zetter Bloomsbury, we’ve captured something essential about the neighbourhood’s creative and intellectual character, a design rooted in history yet refreshingly contemporary.”
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The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution
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