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Brisbane Hotels Achieve Record Highs in July Amid Rugby Tour Surge – Image Credit Unsplash
Brisbane’s hotel industry reached new heights in July 2025, thanks to the influx of visitors for the British and Irish Lions Tour. According to preliminary data from CoStar, a leading real estate analytics provider, the city posted its highest-ever monthly average daily rate (ADR) and revenue per available room (RevPAR).
Throughout July, Brisbane maintained a strong occupancy rate of 81.0%, marking a 0.7% increase from the previous year. The ADR soared to AUD274.52, a substantial 17.9% rise, while RevPAR climbed 18.7% to AUD222.42.
The peak performance occurred during the Lions vs Wallabies game at Suncorp Stadium on July 19. That night, occupancy reached 88.6%, with ADR and RevPAR hitting record highs of AUD504.91 and AUD447.33, respectively. Earlier in the month, another rugby match featuring the Queensland Reds against the British & Irish Lions on July 2 also boosted hotel metrics significantly, coinciding with the IPPA World Congress 2025.
Overall, Brisbane’s hotel occupancy exceeded 70% for most of July, surpassing 80% for the first time since 2017. Looking ahead, August’s forward occupancy is projected at 62%, consistent with the previous year’s figures.
Brisbane Hotels Achieve Record Highs in July Amid Rugby Tour Surge – Image Credit Unsplash
Brisbane’s hotel industry reached new heights in July 2025, thanks to the influx of visitors for the British and Irish Lions Tour. According to preliminary data from CoStar, a leading real estate analytics provider, the city posted its highest-ever monthly average daily rate (ADR) and revenue per available room (RevPAR).
Throughout July, Brisbane maintained a strong occupancy rate of 81.0%, marking a 0.7% increase from the previous year. The ADR soared to AUD274.52, a substantial 17.9% rise, while RevPAR climbed 18.7% to AUD222.42.
The peak performance occurred during the Lions vs Wallabies game at Suncorp Stadium on July 19. That night, occupancy reached 88.6%, with ADR and RevPAR hitting record highs of AUD504.91 and AUD447.33, respectively. Earlier in the month, another rugby match featuring the Queensland Reds against the British & Irish Lions on July 2 also boosted hotel metrics significantly, coinciding with the IPPA World Congress 2025.
Overall, Brisbane’s hotel occupancy exceeded 70% for most of July, surpassing 80% for the first time since 2017. Looking ahead, August’s forward occupancy is projected at 62%, consistent with the previous year’s figures.
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution
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